Customer Experience Trends to Watch Out For in Ecommerce

Customer Experience Trends to Watch Out For in Ecommerce

E-commerce has revolutionized the way we shop forever. Today, you can buy almost everything online – from essentials to luxury cars, as brands embrace digital retail in hopes to succeed in the post-pandemic world. Data indicates that e-commerce accounts for over 14% of worldwide retail sales, and this figure is estimated to reach 22% by 2023. COVID-19 has further pushed the move towards digital retail with governments shutting stores worldwide and...
How to Use Bad Reviews to Your Advantage

How to Use Bad Reviews to Your Advantage

Many businesses fear negative reviews, without realizing they can actually have a positive effect on their business.TABLE OF CONTENTSThe truth about bad reviewsWhy negative reviews are important for your businessSo what should you do about bad reviews?3 types of bad reviews (and how to respond to them)Don’t fear the negative reviews When deciding whether or not to implement reviews online, many businesses worry about the impact of bad reviews. Bad...
21 Real-World Copywriting Examples On How to Write Powerful Copy

21 Real-World Copywriting Examples On How to Write Powerful Copy

Boring. Unoriginal. Embarrassing. Do these words pop up in your head when you write your copy? Now’s the time to put an end to it. In this blog post, you’ll discover how to write brilliant copy that SELLS from these 21 real-life copywriting examples.1[SuperOffice] Conduct audience research2[Strategyzer] Apply the Problem-Agitation-Solution framework3[Eu Natural] Make a clear promise and repeat it4[Grooming Hut] Offer an attractive incentive5[Foxley] Get specific when sharing numbers6[SEO Sleuth] Make a...
99 Powerful Marketing Channels That Drive Sales (2020)

99 Powerful Marketing Channels That Drive Sales (2020)

Want to attract your best customers? Of course you do, that’s the DREAM. I’ve put together a list of 99 marketing channels with their best use cases — each of these channels is sorted into specific categories for easier reference.1Marketing Channels #1: Email2Marketing Channels #2: Print3Marketing Channels #3: URL & Article Submission4Marketing Channels #4: TV & Radio5Marketing Channels #5: Social Media6Marketing Channels #6: Networking7Marketing Channels #7: Community8Marketing Channels #8: Digital Ad9Marketing Channels...
Case Study: What I Learned From Sending 110 Cold Emails

Case Study: What I Learned From Sending 110 Cold Emails

If you’ve done any guest posting before, you know the pain. Guest posting is a massive time-suck. Unless you’re a big name who gets a ton of inbound requests to do guest posts, it requires a consistent, concerted effort to find and secure guest blogging opportunities.  For new websites, the solution to secure guest posting opportunities consistently is cold outreach. But how do you scale that effectively?  I'll share the...